Tag: Marc Fearns

7 Reasons To Take Your Lady To A Spar

Today it is my lady’s birthday. ‘My’ being me, Jon, and ‘lady’ being Claire. In the midst of discussing what she would like to do for her big day, I discovered that she’d really like to go to Bath Spar. My initial reaction was one of questioning. ‘Really?’ I thought, ‘You want to go to a Spar for your birthday?’ And then it dawned on me. She didn’t mean a Spar, she meant a spa. I thought about it. I did some research. I tried my swimming trunks on. And in the end I came to the conclusion that taking your lady to a Spar is so much better than taking her to a spa. Here’s why.

1. Types Of Water. Bath Spa offers warm water. Spar offers natural still water, spring water, purified water, mineral water, sparkling water, elderflower water, tonic water, isotonic water and loads of other waters that I really can’t be bothered to look up. That doesn’t matter though, I have offered enough. For variety take your lady to Spar. For tepid results take her to a spa.

2. Products. In a Spar you can purchase a vast range of suncreams, fake tans, cosmetics and plasters. All are new and nicely packaged. In a spa, while they may be free, these products are certainly not new. They are all mixed together along with hairs and dead skin cells and happily float about on top of the water. Who in their right mind would wish to expose their loved one to such an environment on their birthday?

3. Dressing Gowns. A spa is a fantastic place hiding place for people who have escaped from hospital. They’ll blend in seamlessly. You’ll have absolutely no idea which dressing gown adorned visitor is healthy, ill or dangerous. At least if you see someone in a Spar attired in just their dressing gown you know they’ll be recaptured very soon. Or they’ll head back to their halls of residence.

4. Sights. Let’s be honest, there are some people who perhaps don’t look after themselves as well as they should. As a result they are fatties. Fatties with clothes on the majority of us can just about bear, but fatties with no clothes on are a sight we wish we never have to witness. Spar, being a decent public service provider, have a rule. ‘Shoppers must wear clothes’. A spa of course just lets anyone and anything in.

5. Boredom. I have never been to a spa before but from what I hear there is a lot of sitting around in water doing not very much. A bit like when you fall asleep after Sunday lunch. I have, however, been to many a Spar. And many a Spar sells magazines and newspapers and even the occasional DVD. So the choice is simple. Take my lady to a spa so she’ll be bored for two hours or take her to a Spar where she can relax with a film, magazine and six hundred bottles of wine? I’m not an idiot.

6. Entry Fee. For a two-hour session at the Bath Spa it costs £25 per person. For a two-hour session at a Spar (not necessarily in Bath) it is free. This should be enough to persuade you, but should you need further evidence keep reading. If you don’t like the Spar, you can leave. You need not feel guilty about doing so and no one will ask you why. If you don’t like the spa however, what do you do? Well you’ll probably pretend that you do like it for a start. And then you’ll stay for the whole two hours so you get your money’s worth. There’s a complete logic fail in there somewhere. A massive one.

7. Associated Costs. So you’ve been in the spa. Now you’ve got to dry yourself and re-apply any make-up, hair wax or fake nails you may have lost. Then, when you get home, you have to use electricity to wash and dry your swimsuit and towel. This is all costing you money. When was the last time you went to a Spar and had to wash your towel because of it? Exactly, never. I’m not making my lady do unnecessary washing on her birthday. And neither should you.

*Happy Birthday Claire. Have a great day.

April 26, 2011
7 Reasons That 7 Reasons is Going on Holiday.

The 7 Reasons team are going on holiday for a few days! Here are seven reasons why.

1. Jon. Jonathan Lee is often thought to be self-obsessed. In no way do we want to add to the Jonathan Lee narcissism rumours here, but he does need some repairs doing to his computer keyboard and the keys affected are – in no particular order – J,O,N,A,T,H,L,E and the space bar. The time off will enable him to get it fixed (the computer, not the self-love) and to spend some time with his fiancé. They have a wedding to plan.*

They're getting married!

2. Marc. Marc Fearns has just had a child. He seems to have forgotten to take any time off though; he just learned to type with one hand. He’s had a really sick cat too. He has had a good night’s sleep recently (sadly, spread over the course of a fortnight) and is now so confused that he gave the vet his son’s name on arrival at the surgery the other day. If he doesn’t take some time off soon, he may end up enrolling his cat in the local baby group and training his child to chase ping pong balls. That would be considered bad parenting. He wants to spend more time with his child. And his cat.

I want to spend time with my daddy. No, with the owl. I prefer the owl.

3. Other People. Other people take time off, and we want to too. We love what we do here – that’s why we do it – but we looked at other people taking holidays and paternity leave and sick days and whatnot and thought, we’d quite like to try that. That looks like fun. Look at those relaxed, happy people that have seen the sun in the past year and didn’t get their tans from a computer screen. Wouldn’t it be nice to be them? So for the next few days, we will be. We might even become nudists. It’s going to be great.

4. Creativity. Because we’re creative people. And time off means that we have more time in which to have ideas. And then when we come back, we’ll act on those ideas. It will keep things fresh and interesting for us, and for you. Who knows what we’ll think of?**

5. Tinkering. The absolute best thing about taking time away from writing and making things is that Marc gets to tinker with the website. And that’s what traditionally happens when 7 Reasons takes a holiday. Marc breaks the website and has to spend days trying to repair it while Jon swears at him from Kent, or sometimes from Sussex. If you visit it while we’re away, who knows what you may witness? It could be the regular 7 Reasons website, you could end up witnessing one man’s epic struggle against the combined evils of CSS, HTML and the bloody jQuery Colourbox plugin, or there may be a repeat of the most memorable incident and you might see a horse again. Anything could happen.

6. Scheduling. Because we’ve scheduled it really well. We’re only going to take the two bank holiday weekends off and will be back on May 3^rd. So we will be posting next Tuesday, Wednesday and Thursday. It’ll be like we haven’t been away at all, except that we will have. So the disruption will be minimal, which is the absolute best form of disruption. Which means that we’re really spoiling you with this disruption. You’re welcome.

7. We’ll Still be Here. Other than there’ll be fewer new posts over the next fortnight, 7 Reasons will remain (except for any calamity resulting from Marc’s tinkering) unaffected. The 7 Reasons Emporium will remain open, selling yellow t-shirts in many new and surprising shades of yellow, and all of your favourite posts will still be here. We’ll also be tweeting from our archive while we’re away. Feel free to come and visit.

We hope you have a lovely bank holiday weekend, whatever you’re doing, and we look forward to seeing you again soon,

Marc and Jon.

*Claire has a wedding to plan.

**If you do know please get in touch, it will save us a lot of time and effort.

April 21, 2011
7 Reasons This Is Wedding Photography At Its Finest

Next year I am getting married. And, as luck would have it, so is my fiancée. Unlike the more obvious considerations – such as deciding on the date – one of the first decisions we made was that of our photographer. You do that type of thing when the groom is really vain. We’ve decided to go with this young lady. Now, I was more than happy with this choice. Until Monday. Because on Monday I was listening to the radio and Jeremy Vine started talking about wedding photography. In particular he was talking about the wedding photographer and videographer extraordinaire that is Clayton Bennett. I don’t know Clayton and he doesn’t know me, which is a great shame. Because if I did then he would almost certainly be the man in charge of capturing the greatest day of our life. He’s done some great work in the past and has quite rightly received tons of press coverage. The below is what I consider to be his finest work.

I’m sure you’ll agree that it’s a tremendous piece of photography, but just in case you have your doubts, here are seven compelling reasons as to why:

1. Style. Believe it or not, I am not a great fan of posing for photos. I’m not very good at smiling properly and I always look slightly constipated. That’s why I love candid photography. I love the natural look. Which probably explains my dislike for Katie Price, tattoos, make-up and transsexuals. Based on this, Clayton Bennett is clearly the photographer for me. Weddings are full of people wearing clothes they wouldn’t normally wear, being nice to people you don’t like and me pretending to enjoy dancing. It’s all a bit fake. Nice, but fake. It’s brilliant therefore that Clayton provides a bit of everyday naturalism in his work. And what is more natural than a pair of calves, ankles and feet walking across grass?

2. Mystery. Whose body do these legs belong to? You get more than memories with Clayton, you get a game. Are they Aunt Mildred’s? Sally’s? Suzie’s? Stephanie’s? Simon’s?* No, in fact they don’t belong to anyone who attended your wedding. This is one of Clayton’s major attributes. Not only will he photograph your wedding, he’ll also get a photo of a randomer in there somewhere. Above and beyond the call of duty I think they call this. Fantastic.

3. Blending. Apart from when I say hello and accidentally break a tripod, I don’t want to see the photographer. Not because I don’t like her, but because the sight of her long lens might put me off my quickstep. Or my slow step. Or whatever step I decide to bring to the dance floor. I suspect it would be too much to ask if requested not to bring any step to the dance floor?** That’s why Clayton is a genius. This photo aptly demonstrates his technique at camouflaging himself. I can only assume he is dressed as a small mole here. A woman in a skirt is hardly going to walk over a photographer she can see, is she?

4. Reminder. You may think this is slightly strange, but I love the graves in the background. A lovely reminder that this life won’t last forever and to make sure you enjoy every minute of married bliss. And of course a reminder not to waste valuable time in marrying again. You’re already missing Wimbledon and the European Championships for this. That’s enough missed sport to last a lifetime.

5. Legs. So, who could be bothered to shave their legs for the day? This is when you find out who your real friends are. And which bridesmaid wants the ushers. All three of them.***

6. Shoes. Women like shoes. I know this, I live with fifty pairs. The thing about wedding photography though is that it is 99% above the knee shots. How ridiculous! One of the things women love most and yet hardly any photographers cater for it. Clayton does. And that’s why he’s a pro.

7. Different. Yes, it is. How many wedding albums have you seen with this kind of photo in it? If you’re a woman, probably none. If you’re a man, certainly none. In fact, if you are a man, you are probably wondering what a wedding album is. The truth is, you don’t need to worry about it. If you are a soon-to-be-bride though, Clayton will make your wedding album unique. No more, ‘Oh that’s nice’ and ‘Ooh, I like that’, instead you’ll hear, ‘That’s interesting’ and ‘What the fu…erm…that’s different.’ Which is great because it means they are paying attention.

*Obviously not. They’d be a spoon attached. Or a set of salad spinners.

**Yes. Apparently it would.

***Yes, I do know to which of my future wife’s bridesmaids I am referring to here.

April 20, 2011
7 Reasons That Gin is Never Wrong

It was my friend Jen’s birthday on Sunday. She was drinking gin. Via the medium of Facebook she suggested that I write 7 Reasons Why Gin is Never Wrong. I didn’t like that idea at all, but I found inspiration in it. So here are 7 Reasons That Gin is Never Wrong. Thanks Jen.

1. Gin Is Good For You. Gin contains all five of your five-a-day. Have a (large) gin and tonic, and there’s a portion of lime. Follow it with a martini, and there’s an olive. Have a few more martinis, and there’s some more olives (plus a few twists of lemon if you’re on a health drive). Then make a Pimm’s (the number 1 cup is gin-based) and lemonade and you’ve got a drink with the remainder of the fruit bowl plus a salad in it. That’s all of your five-a-day. You don’t even need to wash the salad because…

2. Gin Is Better For You Than Water. It’s true! Gin is medicinal. In eighteenth century Britain, the water contained all sort of nasties; cholera, typhus (and other bad things that I vaguely remember studying at college and don’t have time to research now. You’ll just have to take my word for it that water is bad.) and it was actually safer to drink the gin. So that’s what people did until the government rather meanly halted unlicensed production. If you consume your salad in your gin, it’ll be healthier than if you washed it. Probably.

3. Gin Is Logical. When people drink gin, it brings out their better natures and they usually do the most logical thing. Let’s look at what people do when they drink gin at home. They sometimes go online and shop (I’m sure we’ve all done it). And when they shop under gin’s good influence, they always buy the right thing. A pirate hat; a sports-car; a giant Anglepoise lamp are the sorts of things that people buy when in gin. When sober, however, people buy monumentally dull things such as ink-cartridges, socks and salad spinners. And who would – deep down, in their heart of hearts – rather have an ink-cartridge than a pirate hat? And no one has ever, in the annals of human history, drunk too much gin and purchased a salad spinner. That’s because gin makes you buy the right thing.

4. You Can Never Win An Argument With Gin. It’s a fearsome opponent. Argue with it and it will just stonewall you. Every time. You can rant, you can shout, you can be as incisive and logical as you like but you will never, ever win. Its silence will overwhelm any argument and make you look rather foolish. It will, however, clear you a nice space at the bar and prevent people from engaging you in conversation. On balance though, you shouldn’t argue with gin.

5. You Can Never Win A Fight With Gin. If arguing with it hasn’t worked, you shouldn’t consider fighting it either. If you start a fight with gin, it’ll just hurt your hand or slip from your grasp, depending on whether it’s bottled or not. And you’ll look silly. I once saw a man in a park get into a spat with a bottle of fortified wine and – despite his commendable footwork and really rather impressive growling – he came second best and ended up out cold in a flower-bed. And that was only fortified wine. Gin is twice as strong as that.

6. Gin Has Anti-Gravity Properties. Gravity is, on the whole, a good thing. It stops us hurtling backwards when we sneeze and prevents our ceilings from becoming cluttered, but it has its drawbacks: If you ever trip or stumble, beastly gravity will attempt to hurl you at the nearest horizontal surface, usually the floor (though occasionally a table and once, in my case, a canal) and it will hurt. Gin counteracts this. With the correct amount of gin within you, should gravity suddenly strike, you will feel no pain. Nor will you be concerned about any indignity arising from a brush with gravity. In a straight fight, gin beats gravity.

7. Gin Propagates The Species. When people drink gin in public, they make often passes at other people. Has anyone ever made a pass at you in a tea-house? No, probably not. Has anyone ever made a pass at you in a bar (where there is gin)? Yes, almost certainly. So, there you go. If it weren’t for gin, we’d have no children. Which, ironically, would obviate one of the main causes of drinking. But gin consumption is a necessary device for the continued existence of humankind: Now go forth and drink gin, you know it makes sense.

April 19, 2011
7 Reasons Postage Stamp Errors Are Entertaining

Last week you may have read that the US Postal Service have made something of a cock-up. Instead of an image of the Statue of Liberty appearing on their postage stamp, it’s actually an image of her Las Vegas based replica. Wondering if this was a one off the 7 Reasons team decided to do some investigating. We were surprised – and entertained – to discover that it has actually happen many times before. Here are seven of our favourites:

1. White House, USA. Incredibly, this isn’t the only error the US Postal Service have made this month. In the same batch of new postage stamp designs they also managed to use an image of a White House replica in Atlanta instead of the real McCoy in Washington DC. Luckily this error was spotted before printing began, but still a red face for the guy who has the shutterstock password.

2. Christ The Redeemer, Brazil. As recently as the start of the year the Brazilian Postal Service got themselves into a lot of trouble by using an image of The Angel Of The North on their postage stamp instead of one of the statue of Jesus Christ that looks down on the city.

3. Great Wall Of China, China. In 2005 the Chinese Postal Service made the catastrophic error of using an image of a replica of the Great Wall China on their postage stamp. The replica Great Wall Of China can be found in Splendid China – a theme park in Florida. Sadly, the head of the postal service paid the ultimate penalty.

4. Eiffel Tower, France. To celebrate France’s hosting of the Football World Cup in 1998, the French Postal Service released a collection of postage stamps showing images of famous French landmarks. Unfortunately, someone forgot to tell them that the Blackpool Tower is very much in Great Britain. Printing was discontinued, but not before 10,000 had entered circulation.

5. Tikal Temple, Guatemala. The Tikal Temple which can be found in the Tikal National Park was supposed to appear on this postage stamp. Instead Mexico’s Chichen Itza turned up.

6. Big Ben, UK. As patriotic as we are, we can’t overlook this howler from our very own Royal Mail. They must have had the work experience boy in this week because 5,000 stamps depicting a straw Big Ben rolled off the printer.

7. Che Guevara, Cuba. Probably our favourite error comes from Cuba. This arty postage stamp was supposed to celebrate Che Guevara. Instead, it celebrates Tooting’s favourite son, Wolfie Smith.

April 18, 2011
It’s a Mystery

Hi, Marc here. Hope you’re having a great Sunday, I know I am. Now. But I wasn’t earlier on. Because this morning, while I was fast asleep at 04:48, the 7 Reasons team received a tweet. I know this because my head vibrated. It turns out that my phone was between my pillows (which is not a euphemism for anything). As the parent of a new-born baby my automatic response is just to deal with any event that wakes me up then and there. Accordingly, I read the tweet.

Okay, I’ve read the tweet. There isn’t a screaming baby. I’m going to go back to sleep now…wait…the Dutch? What can this mean? I know, it must refer to our most recent post. What was that? Um…got it. It was 7 Reasons That Androids are Better Than iPhones. They’re better because of the Dutch. Great. I can go back to sleep now.

Wait! That doesn’t make sense. Dutch people are associated with orange, which is different to Apple and Orange is a phone network that Apple phones are available on but it’s French. Nope. This tweet can’t relate to the most recent post. It must pertain to a different one. What else have we done recently? I know, 7 Reasons We Like Birthday Cards. 7 Reasons to Take a Spoon to Bed? No, we don’t like birthday cards because of the Dutch. And I fail to see why anyone would need to take a spoon to bed because of the Dutch, and if they do, I don’t want to know why. Not even a little bit.

So it can’t be a recent post. It must be another one. What are our most popular posts? 7 Reasons That Series II of Downton Abbey Will be Even Better Than Series I. Yes, series II will be immeasurably better because of the Dutch. They’ll come over from the Netherlands and enliven life at Downton no end with their tallness, nice cheese and liberalism and…no…that doesn’t seem right either. 7 Reasons You Shouldn’t Kayak Across The Pacific? You shouldn’t kayak across the Pacific because of the Dutch? Definitely no. You shouldn’t kayak across the Pacific because of the giant squid and because it looks really hard. Not because of the Dutch.

Okay, I’ll think about it tomorrow. I’ve only been asleep for a couple of hours and I’ll probably be woken up again soon, I’d better go to sleep.

7 Reasons it’s Dangerous to Drive a Golf Buggy up the M4? The Dutch don’t like golf buggies? They become enraged when they see them. Livid! No. 7 Reasons That Women Shouldn’t Listen to Chaka Khan? Because of the Dutch? Has Chaka Khan ever cancelled a gig in Amsterdam? Does Chaka Khan mean something vulgar in Flemish? What can Chaka Khan have possibly done to the Netherlands? It can’t be that. Must. Go. To. Sleep.

Why don’t I know anything about the Dutch? I know loads about America, and that’s much further away. I know more about Italy too. And Ireland. Come to think of it, I know more about Mongolia than I do the Netherlands…and…oh bugger, the baby’s woken up again. Must make the baby quiet. Must make the baby quiet.*

*Essentially there are two lessons to be learned here.

1) Never look at tweets when you should be sleeping.

2) Never have children. They interrupt everything (including thinking about the Dutch).

April 17, 2011
Guest Post: 7 Reasons Why Androids Are Better Than iPhones

We’ve had doors and hairy chests and alien invasions, so what next from 7 Reasons groupie Sam Murray? Well, quite obviously, it’s post about smartphones. So, if you’re thinking of upgrading your handset soon, here’s Sam with some invaluable information. (Just remember to ignore all he says and buy an iPhone).

Long gone are the days where playground bullies proclaim, “my dad is harder than your dad”, the latest insult is more likely to be, “my phone is better than yours”. And if that phone happens to be an android, then I am in their gang and will wedgie anyone that says otherwise.

I could give more than seven reasons why androids are better than iPhones but after discovering the site ’33 Reasons’ doesn’t exist I have come back to share my top seven.

1. Battery Life. iDrain is a more apt description of most iPhones, especially the 3GS or earlier models (as the iPhone 4 has improved) For a phone whose star attraction is the ability to download applications it is a shame that you play and surf at your peril. It is the equivalent of being given the keys to a new Ferrari only to find out the faster you go the less time you will have.

2. Browsing. Although I do like a Safari, the grass might be greener on the other side of the electric fence. Yes the Safari browser on the iPhone is fast and reliable, but flexible? No. It still doesn’t have the ability to operate with Flash which automatically restricts users viewing certain websites. No not those kinds of websites. On the other hand, the Android has a range of browsers which you can choose from ranging from; Dolphin, Opera Mini, Skyfire, Fennec and the default Browser. Everyone loves options and that is the beauty of Android: You have options which all have fast page-load speeds, extensive features, and video support.

3. Open 24-7 – Wider Choice Of Apps. Yes that’s right. 24-7, 7 days a week, 365 days a year, and without the baggage of paying overtime. The Android is open source so developers all over the world have the ability to tap into the API and create new applications or improve current apps. This freedom sparks ideas and innovations which can help push the Android community forward. It reminds me of the Kurt Russell film ‘Escape from L.A’ where people are left to fend for themselves but hey, Kurt came out of it ok so its fine by me.

4. Wide Range of Choices. I may come across as an anti-iPhone protester so it may surprise you to know that I have one, and I really like it. However, I like “it”, not “them”, or “they”, or any other plural reference as another sad face on the iPhone chalk board is the fact that there is only one phone. This is the 21^st Century; choices are imperative. What happens if you want your handset to come with a QWERTY keyboard? Or if you want a slightly larger screen on your phone? I have to decide what type of sauce I want on my sandwich, I expect the same type of problem when deciding on my handset.

5. Notification – “Excuse Me Sir, You Have A Visitor”. You don’t want to keep opening the front door of your home to check if you have a visitor. That is why we have invented door bells and knockers so why should that be the case on your phone? On the iPhone there is a very limited notification system which means if you want to check if you have a Twitter message or a Facebook comment you have to open the app to find out. However, the Android has a notification bar which alerts users to new voice messages, email messages, Twitter and Facebook notifications, new Gmail messages and plenty more. If an app has a notification, it can let you know quickly, and in the background.

6. Synching with iTunes. The amount of tears that has been the result of wiping music and contacts from your phone after an unsuccessful and stressful synch could fill the Thames. This issue stems from needing to use iTunes to synch your phone whereas with an Android this is not the case. In addition, at times with the iPhone you can sync it with only a limited number of computers. Android phones do not need any such application and you can simply connect the phone into any computer and gain access to pictures, contacts, videos and music.

7. If you can’t beat them, join them… If these six reasons weren’t enough to persuade you then maybe this seventh will: Charlie Sheen has an android. #WINNING

This article was written in association with My Phone Deals who provide a wide range of iPhone, Blackberries and Android phones for 2011. They have everything from the latest phone releases to classic and reliable Nokia’s.

April 16, 2011
7 Reasons We Like Birthday Cards

Last year we provided you with seven of the finest World War propaganda posters that the world had never seen. They now exist in a very pleasant postcard collection. Today we thought we’d do the same with birthday cards. It’s a fascinating collection displaying the very finest in 7 Reasons style, humour and photoshop. Well, mostly.

1. Eyechart. Remember the good old days when your Dad could read? Yes, so do I. This card humorously reminds them that they are aging very quickly. Don’t worry, they wont find it insulting. By the time they have found their glasses they’ll have forgotten what they needed them for.

2. I Like This. Are you on facebook? Yes, of course you are. The only person who isn’t is my Mum. And good for her. It means she has more time to bake cakes and stuff. It also means she has real friends. That’s in stark contrast to the rest of us who have never actually met at least 20% of our ‘friends’. This card is ideal therefore for the social media nut in your life. It would also help if they have watched Notting Hill. And they’re a boy. You need to be a girl too. Or a male lesbian.

3. Copper Letters. This is our minimalist card. It wasn’t intentional, it’s just that these were all the letters we found down the side of the 7 Reasons sofa. Luckily for those among us who have birthdays, all the letters required to spell ‘Happy Birthday’ were present. Unfortunately we could only find a number zero and a number six. Which means this card is only really suitable for the six or sixty year-old in your life. At least you can reuse it though. Just hang on to it for fifty-four years.

4. White. Then we realised that our minimalist card wasn’t minimal enough. So this is our ist card (it’s so minimal that we could only make it more minimal by dispensing with the word minimal). Have we said “minimal” enough now? Good, we’ll stop then. This card recognises that the best cards in the shop are always the ones in which the interior is “left blank for your message” and contains the message “exterior left blank for your image” within. Printed in white. Which makes it appear even more…er…even less maximal.

5. Chess With Death. This birthday card designed specifically for the film buff references the Ingmar Bergman classic The Seventh Seal, in which an ailing knight plays a chess match against Death to prolong his life. It’s a card which accurately represents how most people over the age of thirty view birthday cards anyway, except that most people don’t even get the fun of a chess match on their “special” day. This is not a card for birthday fans.

6. Happy___Birthday. This is the only card you’ll ever need (which is something of a shame, as there’s one more to go). If you keep a stock of these at home you’re all set for every eventuality. Can’t find a card with the right age on it? No problem, there’s space for you to fill it in (to the day). Forgot the birthday and you’re sending it late? No problem, you can just tell them you meant to send it as a happy-sixty-fourth-plus-two-days card. Know someone who hates birthdays and want to stick the knife in? No problem, just send it with their age plus a hundred and eighty days, half a year after their birthday. They won’t be expecting that!

7. Deforestation. We’ve just designed a lot of cards. Well six. That’s a lot if you’ve only got five fingers. It’s also a lot of paper and, as we should all know by now, paper comes from trees. Our seventh card therefore highlights the plight of our rainforests. A greeting card that urges people to save the trees is a brilliant contradiction and one we hope will appeal to the hypocrites among you.

April 15, 2011
7 Reasons To Take A Spoon To Bed

As can sometimes happen I forgot about my 7 Reasons duties this morning. In something of a panic I asked the whole of twitter for requests. The one reply I got was, ‘7 Reasons Not To Forget 7 Reasons’. I started but it soon became obvious that there were plenty of reasons to forget 7 Reasons and only one – a Marc shaped one – not to. Thankfully, lady luck was on my side as regular guest writer, Dr Simon Percy Jennifer Best, updated his twitter feed with, “I’ve just found a spoon in my bed”. Dr SPJB went on to question why it was there, but he didn’t need to. The doctor, as with all doctors, is a genius. There are many reasons to take a spoon to bed. Here are just seven:

The Philosophy Of Beds & Spoons by Dr Simon Percy Jennifer Best

1. Have Your Cake And Eat It. That’s right, with a spoon as your bed companion, not only can you take cake to bed, but you can eat it. I’ve never quite understood this idiom. Who has cake but doesn’t eat it? That would be stupid.

2. Defence. All sorts of things can happen when you are asleep as anyone who has seen Fantasia will confirm. The last thing you want is to be attacked by a collection of broomsticks while you are unarmed. Good then to have a spoon to defend yourself with. Threatening enough to help protect you, but not dangerous enough to destroy the house when you swipe at imaginary buckets. Or a shaved lamb.*

3. Self-Esteem. We all have times when we go to bed and can’t sleep. More often than not this leads us in to a state of worry. Women worry whether they are too fat or too thin. Men worry about relegation. While a spoon won’t help keep Aston Villa in the Premiership, it will certainly help a woman sleep peacefully. Think you’re too fat? Look at the back of the spoon. Think you’re too thin? Look at the front of the spoon.

4. Uri Geller. Quite why our bodies feel the need to wake us up in the middle of the night is anyone’s guess, but sometimes we find it impossible to drop off back to sleep. Indeed, the harder we try, the harder it becomes. In such situations the TV becomes our sole-mate. In the good old days Channel 5 used to show live baseball. Now they just show rubbish. Including Uri Geller. Still, at least if you’ve got a spoon in bed you can join in.

5. Dribble. If like me, you dribble in the night, having a spoon in bed would be really useful. Instead of turning the pillow over and letting the dribble seep into the sheet, you can spoon it into a bucket. Yes, you’d have to take a bucket to bed too.

6. Tent. We’ve all gone to bed with a torch and a comic and hidden under the duvet. I do it every Sunday. It’s pretty realistic to camping on Mount Everest. Just fewer yetis. The one thing I always lack though is something to prop the tent up. For any length of time at least. Assuming I take a big spoon I could use that. A big spoon would also be helpful if I wanted to reach something that I otherwise couldn’t. My girlfriend’s perfume for instance. I don’t wear it, but spraying a little bit on the fire really helps it. Obviously I don’t let it get out of control. If it starts burning the mattress I spoon a bit of dribble onto it. Usually does the trick.

7. Waterbed. I’ve never quite seen the attraction of a waterbed, but I could be tempted if I was allowed to take a spoon with me. Let’s be honest, the bed could quite easily burst. Floating out of the bedroom and whitewater rapid rafting down the stairs is not my idea of fun. If I had a spoon though at least I could use it as a paddle.

*The shaved lamb wasn’t in Fantasia. Just my bedroom.

April 14, 2011
7 Reasons to Follow @MongolianNavy on Twitter

In February we discovered that Benicio Del Toro was on Twitter and brought you the news in 7 Reasons to follow @BenicioDToro on Twitter. We weren’t sure whether it was him or not, but we thought the Twitter account was interesting anyway, and we had a big reaction to the post. Firstly, many unhinged people descended on our comments section and began calling each other names (we eventually had to referee this) and secondly, someone stole the piece and reposted it elsewhere without our consent until – after we’d threatened legal action more than once and they’d removed it and re-posted it a few times – their web hosts intervened and shut them down. In all, it was a whole lot of irritation and hassle. So let’s do it again.

Great news, 7 Reasons readers! The Mongolian Navy are on Twitter! Here are seven reasons to follow them.

Swim for your lives! It’s the entire Mongolian Navy! Really.

1. They Won’t Swamp Your Twitter-Feed. I mean, how much news can a navy with one boat, seven sailors (only one of whom can swim) and no sea generate?

2. Comparison. Have you ever felt really down? Have you ever felt pangs of existential angst? Have you ever questioned what you’re doing with your life? Have you ever felt that you’re getting nowhere and that you’re just going round in circles? Well the Mongolian Navy are stuck on the landlocked Lake Hovsgal so they actually are going round in circles. All day, every day. Who doesn’t feel better about themselves now?

3. War Is Hell. I watched the Dreamworks mini-series The Pacific recently and a brilliant, absorbing, and appropriately reverential bit of television it was too. But it was a highly confusing in places because there were many, many characters and they were all dressed identically. The Mongolian Navy has only seven sailors though, so there should be little of that sort of confusion in their Twitter feed. In time, you’ll probably get to know and love the entire Mongolian Navy, which is a lot less time than in would take you to get to know and love a larger navy.

4. Learn About Mongolia. How much do you really know about Mongolia? That’s a question I’ve asked myself on several occasions recently, and in my case, the answer is very little. I imagine that by following the Mongolian Navy on Twitter I’m going to learn a great deal more about Mongolia. After all, they’re landlocked, so it’s not like they’re going to be tweeting about anywhere else.

5. Because You Love An Underdog. Yes you do! You can’t help it. And surely, in naval terms, a navy with only one vessel (a tug) is the biggest underdog of them all. Or the littlest underdog, perhaps. After all, it’s hard to feel any sort of empathy with large modern navies with their state-of-the-art destroyers deploying smart torpedoes and missiles against enemies that don’t stand a hope-in-hell’s chance. But the Mongolian Navy’s epic quest to tow other boats around and keep their lake free from better navies* is something we can all appreciate and get behind.

6. Because They’ll Follow You Back. I’ve looked at their Twitter page and it seems that they’re following the people who are following them back. And who wouldn’t want to be followed by the Mongolian Navy (if you’re going to be followed by a navy, the Mongolian one seems like the best option)? It seems that the Mongolian Navy are as curious about us as we are about them. Let’s tell them what things are like where we live. Near the sea. Or tweet swimming tips, I think they’d like that.

7. Show Your Support. Because no one in Mongolia loves them. As we pointed in out March, Mongolia has a National Men and Soldiers Day, but not a National Men and Sailors Day. This seems deeply unfair. Let’s show them that people out there do care about them. Let’s show our support for by following @MongolianNavy on Twitter.**

*Which is all navies. Even Birmingham has a better navy than Mongolia.

**As this doesn’t seem like too much of a commitment.

April 13, 2011