Tag: card

Guest Post: 7 Reasons Why It’s Good To Celebrate

We love a good old knees up in the UK – and we do it all year round. From Christmas parties and birthdays to special celebrations and family gatherings, having fun is something we’re good at.

According to the recently published Infographic The Cost Of Celebrations, from Baines & Ernst, there are four special dates that stick out on the calendar as some of the most popular occasions we love to celebrate – Valentine’s Day, Mother’s Day, Easter and Father’s Day.

Here are our 7 Reasons why it’s good to celebrate these special occasions…

1. Everyone loves getting a card. Whether you’re giving or receiving, cards are pretty great. With just a few words, you can deliver the sentiment with maximum effect. Make someone laugh or shed a happy tear, a card can help you say so much without making a hugely expensive gesture.

In the UK we send 25 million Valentine’s cards, 30 million Mother’s Day cards and 7 million Father’s Day cards – which just goes to show how popular this tradition is.

2. Treats, treats and more treats… Apart from birthdays and Christmas, there are few occasions where you get spoilt rotten… unless you’re hopelessly in love or are a parent; then of course you get showered with gifts! And if you don’t have someone to treat you on Valentine’s or a child to give you a gift, at least you know you’ll be able to gorge on Chocolate at Easter.

3. Feel the love! Feeling amorous and totally loved up? Then Valentine’s Day offers the perfect opportunity to show the value of your love. On average, men in the UK spend £97.12 on their other halves, while women spend £91.89. And if you don’t have that ‘special someone’, then you could lavish your pet instead… you wouldn’t be alone, apparently 3% of pet owners give their pets a gift on February 14th.

4. Celebrate how fantastic your folks are. Parents are awesome, and what a great way to show how much you appreciate them, then on Mother’s and Father’s Day. Take them out, give them a gift or make them dinner – it’s a nice occasion that you can all share as a family.

5. Break the rules when it comes to gifts. Would it surprise you to hear that flowers and neck ties top the poles in the most popular gifts for mums and dads? Break the rules and get creative with your gifts to make them a memorable keepsake they’ll cherish forever.

6. Easter – one of the only times it’s acceptable to eat chocolate for breakfast. Over 90 million chocolate eggs are sold in the UK every year – with Easter accounting for 10% of chocolate spending for the whole year! Easter is your licence to eat as much chocolate as you like, but it’s not always a good idea, especially when you consider 1 in 5 kids have made themselves ill by stuffing their little faces… oooops!!

7. Celebrations keep our economy ticking. Just like Christmas, all of these occasions help keep our economy ticking over nicely. Valentine’s is worth the most, with £2.4 billion spent on gifts. Mother’s Day is worth £1.5 billion and while Father’s Day doesn’t quite generate as much spending, it’s still worth a cool £1 billion.

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March 1, 2013
7 Reasons We Like Birthday Cards

Last year we provided you with seven of the finest World War propaganda posters that the world had never seen. They now exist in a very pleasant postcard collection. Today we thought we’d do the same with birthday cards. It’s a fascinating collection displaying the very finest in 7 Reasons style, humour and photoshop. Well, mostly.

1. Eyechart. Remember the good old days when your Dad could read? Yes, so do I. This card humorously reminds them that they are aging very quickly. Don’t worry, they wont find it insulting. By the time they have found their glasses they’ll have forgotten what they needed them for.

2. I Like This. Are you on facebook? Yes, of course you are. The only person who isn’t is my Mum. And good for her. It means she has more time to bake cakes and stuff. It also means she has real friends. That’s in stark contrast to the rest of us who have never actually met at least 20% of our ‘friends’. This card is ideal therefore for the social media nut in your life. It would also help if they have watched Notting Hill. And they’re a boy. You need to be a girl too. Or a male lesbian.

3. Copper Letters. This is our minimalist card. It wasn’t intentional, it’s just that these were all the letters we found down the side of the 7 Reasons sofa. Luckily for those among us who have birthdays, all the letters required to spell ‘Happy Birthday’ were present. Unfortunately we could only find a number zero and a number six. Which means this card is only really suitable for the six or sixty year-old in your life. At least you can reuse it though. Just hang on to it for fifty-four years.

4. White. Then we realised that our minimalist card wasn’t minimal enough. So this is our ist card (it’s so minimal that we could only make it more minimal by dispensing with the word minimal). Have we said “minimal” enough now? Good, we’ll stop then. This card recognises that the best cards in the shop are always the ones in which the interior is “left blank for your message” and contains the message “exterior left blank for your image” within. Printed in white. Which makes it appear even more…er…even less maximal.

5. Chess With Death. This birthday card designed specifically for the film buff references the Ingmar Bergman classic The Seventh Seal, in which an ailing knight plays a chess match against Death to prolong his life. It’s a card which accurately represents how most people over the age of thirty view birthday cards anyway, except that most people don’t even get the fun of a chess match on their “special” day. This is not a card for birthday fans.

6. Happy___Birthday. This is the only card you’ll ever need (which is something of a shame, as there’s one more to go). If you keep a stock of these at home you’re all set for every eventuality. Can’t find a card with the right age on it? No problem, there’s space for you to fill it in (to the day). Forgot the birthday and you’re sending it late? No problem, you can just tell them you meant to send it as a happy-sixty-fourth-plus-two-days card. Know someone who hates birthdays and want to stick the knife in? No problem, just send it with their age plus a hundred and eighty days, half a year after their birthday. They won’t be expecting that!

7. Deforestation. We’ve just designed a lot of cards. Well six. That’s a lot if you’ve only got five fingers. It’s also a lot of paper and, as we should all know by now, paper comes from trees. Our seventh card therefore highlights the plight of our rainforests. A greeting card that urges people to save the trees is a brilliant contradiction and one we hope will appeal to the hypocrites among you.

April 15, 2011
7 Reasons That I Won’t Be Sending My Christmas Cards Until Christmas Eve

It’s almost Christmas and one of the aspects of the festival that I hate the most is writing Christmas cards. But I’ve come up with a cunning plan for dealing with them. This year, I won’t be sending any Christmas cards out until Christmas Eve. Here are seven reasons why.

1. Space. When you’re buying your stamps or posting your cards, the post office on Christmas Eve is a far more convivial atmosphere than the post office on December 18^th. When I’m posting my cards tomorrow, I’m going to be alone, with just the post office staff wearing their Santa hats and antlers, and eating their mince pies, (which they’ll probably share with me). And, instead of being stuck in a long mazy queue of grey people coughing, I’m going to have space to stretch my arms out and spin around. And that’s what I’m going to do; just because I can. And because it’s less cruel than swinging a cat.

2. Time. Leaving the cards until the last minute will have other benefits too. Had I written my cards early I’d have spent lots of time writing them out neatly, but I didn’t do that this year, and now that Christmas Eve is almost upon us, I’m doing the Christmas cards as a rush job. So that’s a lot less time that I’ve spent writing cards: Time that I was able to use more productively. I didn’t obviously, I spent it mulling things and playing Angry Birds. I also photoshopped a hat onto the statue of liberty. But it’s still time saved.

3. Inclusivity. It’s more inclusive if I send my cards on Christmas Eve. After all, I’m notoriously forgetful, but I know who I’ve received a card from because there’s a bushel of them in the living room. Or a gross. Or a flock (I have no idea how quantities of cards are measured), so it’s easy enough for me to work out who’s sent them and reply. So if you’ve sent me a card, you’ll get one in return: And if you haven’t, then you won’t. Obviously if anyone else is using the same system as me then that’s unfortunate, but if they are, that would benefit the…

4. Environment. That the Christmas cards I’ve sent won’t be received until after Christmas is good for the planet. Because no one sends out a Christmas card after Christmas, so people won’t send out any cards in reply to mine. So there’ll be less wasted paper, and I’ll have less recycling to do in January. Which is great, as the first recycling day of the New Year is usually like some sort of glass-themed labour of Hercules, but without Hercules and starring me instead.

5. Blame. And no one even need know that their cards weren’t sent until Christmas Eve (unless they’re reading this. Damn) because what’s the default opinion on the Royal Mail in this country? It’s that they’re hapless and inefficient. That’s not strictly true. Most of the time, they’re dedicated people doing a fine, and quite thankless, job, but they’ll automatically get the blame for the tardy arrival of my cards anyway. But that’s their problem and I don’t mind using it to my advantage. After all, I’ve never been stupid enough to change my name to Consignia and they have.

6. How To Win Friends And Influence People. When no card arrives before Christmas, friends, family and acquaintances will probably think “The bastard! He hasn’t sent us a folded over piece of paper with a picture of a fat, bearded man on the front and some illegible scrawl within! How could he do this to me?” But then, when the card turns up a few days after Christmas (“bloody post office”) they’ll feel loved and wanted again. And they’ll feel bad for thinking ill of me, which they’ll probably compensate for by being even more well-disposed toward me than usual. So if I keep doing this every Christmas, people will eventually feel so much affection for me that they will probably erect statues of me when I’m in my old age. I could get canonized! I could become the next Princess Diana!*

7. Finances. I won’t need to buy cards until the last minute, by which time I’ll know exactly how many I need. So none will be wasted. So I’ll be saving money. That’s money that I can spend on other Christmas things like candles that get brought out once a year that nobody ever lights, or those owl baubles that my wife saw (because nothing says Christmas more than a rodent-terrorising bird of prey hanging from a tree). By leaving the cards until the last moment, I’m going to be better off financially, and I’m going to benefit in many, many other ways too. I’m a genius! A mean genius. I’m a meanius!

*But my mother-in-law won’t be on the stamps.

December 23, 2010
7 Reasons to Send a Christmas Card

1. Self promotion. Every year, Michael Winner sends out a Christmas card that promotes him, his books and his television show. He’ll send it to any of the readers of his Winner’s Dinners column in the Sunday Times who send him their address. Would you want Michael Winner to have your address? What if he came to visit? What if he told you to “calm down, dear”? The best case scenario is that you’ll get something with a picture of Michael Winner on it. Repeatedly having your middle-toe hit with a hammer is a better case scenario than that.

2. Comedy. If you send a Christmas card without a stamp on, your friend may be forced to go miles to his local post office to pay for the postage. When he phones up to complain, you can tell him that you’ll reimburse him for the amount he was charged, and send him a cheque in an envelope without a stamp on it, forcing him to go back to the post office and pay the excess postage once more. This actually happened to a friend of mine. I was the culprit. The following year I sent him a CD in a box large enough to accommodate an average-sized refrigerator, knowing he would be out at the time of delivery, forcing him to go back to the post office once more. I am a bad man.

3. Cheque. You might want to send a cheque as a Christmas present, and what better place to put it than inside a Christmas card? As you slide the cheque into the card, you can imagine the recipient’s beaming face as they gratefully receive their gift. Obviously, this is not what happens in the real world. The standard reaction to receiving a cheque is to stare at it blankly for several seconds before exclaiming “A cheque! What is this, the dark ages?” The recipient, used to the wonder that is internet banking, will have to go into town and trudge round for ages, attempting to find a branch of their bank that hasn’t closed down. It will probably rain on them while they’re doing this. They will be cold, they will be wet, they will be tired, they will complain about the experience on the internet. They will not be grateful.

4. Handwriting. A Christmas card is your annual opportunity to handwrite something. It’s surprising how hard it is when you’re out of practice, and it’s surprising how tired your hand gets. My cards look like they were written by a messy child when I start them, and a messy child’s dog by the time I finish.

5. Newsletter. Unbelievably, there are people out there who don’t have blogs. These people will sometimes try to impart a whole years worth of family news in a newsletter contained within the Christmas card. These soporific missives usually contain tedious accounts of the summer holiday in Bermuda, Trevor’s hectic year at the office (who knew there was so much to write about human resources?) and Melanie’s second year at Bath (minus all of the interesting bits, as she hasn’t passed those on to her parents). You can send your own newsletter in a card too, containing your description of how you invented the iPob (a portable device to store and play classic children’s television programmes), a torrid account of your affair with Jennifer Aniston and some pictures from your holiday on the moon. You can write anything you want in a newsletter, no one reads them.

6. Protest. When you send a Christmas card you can use a special Christmas stamp without a picture of the Queen on it. Replacing The Queen with a reindeer is one in the eye for the oppressive monarchical hierarchy, and it would also give Prince Philip somewhere to hang his hat.

7. It’s nice. Obviously there are some sad, lonely people out there who might not expect to receive any Christmas cards. It’s not nice to think of anyone not receiving a card so it’s heartening to remember that Jan Moir can actually go out and post a Christmas card to herself.

December 21, 2009