7 Reasons

Tag: Polar Bear

  • Guest Post: 7 Reasons You Should Reduce Your Carbon Footprint

    Guest Post: 7 Reasons You Should Reduce Your Carbon Footprint

    A few weeks ago you may remember Sam Murray telling us to keep our doors shut in case Vampires wanted to get in. With that sort of insight, we just had to get Sam back on the sofa. And here he is. Wiping his dirty footmarks off the 7 Reasons carpet. Right, I’m off. There’s someone at the door. It only ever seems to happen when Sam’s on the sofa. Coincidentally, today’s guest post was written by Sam in association with Yale Door, who are committed to reducing the carbon footprint by supplying energy efficient front doors for homes .

    Guest Post: 7 Reasons To Reduce Your Carbon Footprint

    We have all heard of it and some of you might have even tried doing it, and no, wearing smaller trainers doesn’t count. For those of you that don’t know and have been living in a cave for the past few years a carbon footprint is “the total set of greenhouse gases (GHG) emissions caused by an organization, event, individual or product”. More importantly, it has a direct affect on climate change which, as we are told, will have a direct affect on us in the not too distant future (don’t worry not you, unless this post has been archived and is being read in 2080)

    Anyway, if you needed further encouragement to reduce your carbon footprint then here are 7, naturally:

    1.  Otherwise You Will Be Having Breakfast With A Polar Bear. With the polar ice caps melting the increasing rise of water will open up a swimming lane direct to your door. Polar bears are strong swimmers; they often swim across bays or wide leads without hesitation and can swim for several hours at a time over long distances. They have actually been tracked swimming continuously for 100km. So make sure you pour enough cereal for two and put the kettle on.

    2.  To Make You All Smiley And Happy. Do you ever get the warm and fuzzy feeling when you have done a good deed? Start small by recycling and re-using items and by the time you go to bed tonight you will sleep well in the knowledge that the world is that little bit nicer than it was when you bought the paper this morning. Or if you are more of a ME man than an US, it has been proved that performing good deeds can boost your health and self-confidence.

    3.  No More Snow Fights. What is our fascination with the small white ice particles? We just can’t get enough of it. It remains the only time when you are allowed and even encouraged to throw things at people. So to cling onto this excuse, reduce your carbon footprint!

    4.  To Let Animals Get Their Full Quota Of Sleep. You know how bad you feel after a bad night’s sleep so can you imagine how grumpy a bear would feel after his hibernation is disturbed? After numerous studies Scientists believe that global warming is and will continue to affect hibernating animals, causing them to wake up earlier. The shortened hibernation period is affecting several species, including chipmunks and brown bears. If animals do reduce their hibernation period or refrain from hibernating at all it can cause quite a significant environmental problem as it can cause starvation and, possibly, increased numbers of some animals being eaten by predators.

    5.  Give Al Gore An Early Christmas Present. What better way to show one of the most well known environmental activists that you care by reducing your carbon footprint.

    6.  To Gain Membership Into Captain Planet’s Inner Circle. For all those that remember the cartoon series Captain Planet and dreamt of one day joining the gang, ‘The power is yours’. We have a duty and the ability to continue protecting the environment when Captain Planet is gone, and since the last show aired in 1996 I think it is about timer we stepped up. Sing along with me – “Captain Planet he’s our hero, gonna take pollution down to zero.”

    7.  The Prices Of Sunglasses And Sun Cream Will Rise. Yep, that‘s right, although you may rejoice in the warmer climate eventually shrewd suppliers will have to raise the prices of sunglasses and sun cream. Don’t blame me; it’s the pesky ‘supply versus demand’ theory.

  • 7 ‘Other’ Reasons It Would Have Been A Really Bad Day

    7 ‘Other’ Reasons It Would Have Been A Really Bad Day

    Hello. I am still in Italy. No doubt frustrating my girlfriend with my inability to show enthusiasm for Spanish steps, fountains, statues, fine food and foreign culture in general. In fact, at this moment, I am no doubt scouting for an English bar to watch the Commonwealth Games.* So while I continue to destroy both Claire-Jon and Anglo-Italian relations, I leave you with a piece I wrote last week. About Polar Bears.

    7 'Other' Reasons It Would Have Been A Bad Day For Him

    Last week, you may have heard about the explorer who survived being eaten by a polar bear. If you didn’t, you can read about it here. It’s not so much the fact that he survived that surprised me, more the reaction of his friend. Recounting the moment he shot the polar bear dead to save his exploration partner, Ludvig Fjeld said, “I was about 20 or 25 metres from the bear and it had Sebastian in its mouth, I was very worried. I did not want to hit Sebastian as well. That would have been a really bad day for him.”. Yes, imagine that! Being eaten by a polar bear and then being shot. That’s a bad day isn’t it? But then, it could have been worse.

    1.  Another Polar Bear. So, having been eaten once, saved, then shot, now another polar bear rocks up to see what all the commotion is about. Seeing his polar bear brother lying dead on the ground would have been enough to make him a bit cross. And as Ludvig used all the ammo, nothing is going to stop the polar bear finishing off what his brother started. That’s a bad day. Full of despair, and hope and despair again. A bit like a political party conference.

    2.  Bills. An expensive bill is enough to deflate anyone. They generally arrive when you least want them, and I would suggest the same day as you’ve been eaten by a polar bear and then shot by your mate, would be very fitting.

    3.  Tent Theft. Now, don’t get me wrong here, I am not for one minute suggesting the indigenous population has a tent theft habit, I am merely suggesting how the day could have got worse. And, in my desire to find another five reasons, I am going to point towards someone coming along – while the two explorers are out getting eaten and shot at – and nicking the tent. And everything it in.

    4.  Snap! You’ve been eaten and shot, but you’ve survived. Time to get back to the tent (which for the purpose of this reason hasn’t been nicked). When you get there though, you trip over a guy rope. And break an ankle. Brilliant.

    5.  Crack! No, that’s not Harrison Ford turning up with his whip – that would quite frankly be ridiculous – instead it’s the sound of the ice breaking beneath the explorers. Eaten by a polar bear, shot by your mate and now adrift in the Arctic Sea on your very own iceberg.

    6.  No Tea. Okay, so to run out of tea bags would be horrendous planning, but it’s the kind of thing that would just make you realise it’s not your day. And don’t tell me these Scandanavian boys don’t like tea, because I simply won’t believe you.

    7.  Hot Air. Foot isn’t the only way of exploring, as any Hot Air Balloon explorer will tell you. “Foot isn’t the only way of exploring, I’m a Hot Air Balloon explorer.” See, I told you. Unfortunately, Hot Air Balloons have a habit of crashing. Even when they land properly they seem to crash. And where better to crash than on top of a man who has just been eaten alive and then shot by his pal.

    *If anyone knows where such a bar is, please let me know. Seriously, do.

  • Russian Roulette Sunday: Promoting Brown

    Russian Roulette Sunday: Promoting Brown

    The 1960s: clothes, interiors, fabrics, art – just about everything – were a riot of colour.  This wasn’t much help to the (predominantly British) manufacturers of brown dyes and paints though, which was problematic, as during that decade their production continued apace.  The result was, that by the 1970s, Britain had a huge surplus of brown colourants and needed to find a market for them to help with the balance of payments.  This led to the formation – in 1971 – of the Brown Marketing Board, a government funded organisation devoted to the task of promoting the use of the colour brown by manufacturers and consumers alike.

    While researching 1970s advertising, we came across many fine pieces of work by the Brown Marketing Board and today, we thought we’d share a few of them with you.

    1.  Swatch. A very simple poster, placed on the London Underground, on bus shelters and other street-level sites where people congregated.  It was purely placed there as a brown colour swatch, the idea being that anyone standing near it would appear uncoordinated if they weren’t dressed in brown.  Sales of brown coats to London commuters soared, thus proving that the simplest ideas are often the best.

     

    A brown colour swatch poster by the Brown Marketing Board

    2.  Germans Eat White Chocolate. By the 1970s, Britons had still not gotten over the war, as this poster designed to promote the consumption of brown chocolate demonstrates.

    A Brown Marketing Board poster used to promote the consumption of brown chocolate instead of white chocolate

     

    3.  If Only The Carpets And Curtains Matched. A poster used to encourage the use of brown in all areas of interior design.  Looking back at pictures from the 70s, it seems that this campaign must have been a success.

    A Brown Marketing Board poster from the 1970s to encourage uniformity in interior design

    4.  Brown Bears Don’t Kill Seals. We’re fairly certain that they weren’t encouraging people to divest themselves of their pet polar bears in favour of brown bears.  We think that this was probably just an attempt to promote brown as having generally “good” qualities.  Sales of Fox’s Glacier Mints plummeted as a result of this controversial image though, and it was soon withdrawn.

    A poster by the Brown Marketing Board featuring a bloody polar bear and a seal corpse.

    5.  Arrive In Style. What can we say?  It’s a brown Austin Allegro.  Perhaps this image contains a powerful subliminal message, because British Leyland sold loads of them.  No one knows how.  Maybe it was this advert.

    A poster advertising the Austin Allegro by the Brown Marketing Board.

    6.  Also Available In Brown. A very clever poster designed to increase the consumption of domestic produce in two ways.  Firstly, using brown sauce instead of ketchup would help the sales of brown food dye.  Secondly, it reminds us that brown sauce is a British tradition – after all, the H.P. in H.P. Sauce stands for Houses of Parliament – so the increased use of brown sauce would directly benefit British manufacturing interests.

    A poster by the Brown Marketing Board designed to promote the use of brown sauce instead of tomato ketchup

    7.  Score In Style. Well, you wouldn’t want to win ugly, would you?

    A Brown Marketing Board poster from the 1970s featuring the infamous 1970s brown Coventry City - CCFC - away kit