With just a matter of weeks to go before Christmas, why not do things differently this year? Why not get organised and avoid the mad mid-December rush? One way to avoid the inevitable queue is to use Hallmark Cards and their online personalised Christmas card service. Need convincing? Time to read on.
1. From Me, To You. Let’s begin with the obvious. A personalised card is just that. Unique in every way. Unless someone else also writes, “Dear Lucy, Merry Christmas, Love From Samuel. PS: I’ll try not to put your wooden leg on the fire this year!”. But let’s be honest, that’s highly unlikely. A personalised card means more. It means you have actually given it some thought. It means you haven’t just run down to the petrol station and bought the last copy of that magazine with free Christmas cards attached. That’s the true spirit of Christmas right there.
2. Technophobes. If your parents are from an era before technology took over the world, why not have some fun with them this Christmas? On opening a card and seeing it printed, “Dear Dad, Love From Charlotte,” your father will almost certainly ask you how your name is printed inside. You can either tell him that you went around the country in search of a card with the name Charlotte in it – which will impress him and make him feel loved no end – or you can explain that it’s an intellicard. Basically, that’s a card that uses remarkable technology to decipher the name of both sender and recipient simply by touch. And yes, an intelligence is particularly good if you’ve just bought your Dad socks. Again. He’ll ignore his present and be baffled by the card for hours.
3. Something For All. Finding suitable Christmas cards for different people gets harder and harder each year. Using Hallmark’s personalised service though, you can be sure that you are going to get the right card for the right person. There are traditional cards for those who celebrate Christmas as a religious festival, bright and colourful cards for those who use it as an excuse to party and an OK magazine card for the celebrity addict in the family. Who, incidentally, should be shut in a room by themselves for the day. Probably with Katie Price’s latest picture book.
4. Attention To Detail. This reason probably applies for the more haphazard sex, but we won’t discount women. For many people a card is the last thing they think about buying. Usually five minutes before the shops close on Christmas Eve. As a result they fly into the nearest retailer and pick up the first one they see. Then they get home and realise it says ‘sister’, ‘aunt’ or ‘my little fantasy’ instead of ‘wife’. Not good. Get online and use Hallmark’s personalised Christmas cards service. It’ll help you concentrate the mind and make sure you won’t spend most of Christmas morning trying to cover up the word ‘secretary’ with a felt tip pen.
5. Children. Toy manufacturers make a killing at Christmas. Not literally, obviously. As Herod demonstrated, that would be wrong. We mean they make a lot of money. Simply by making children want toys they don’t need. It’s genius. But very expensive for the parents. So this year don’t give them a present. Give them a card that’s better than a present. Thanks to Hallmark Cards your child can now star alongside Woody and Buzz on a Christmas card. Your children won’t want a present, they’ll want to know when Toy Story 4 is coming out. (It should be said this will only work with young children. By the time they’re 24 they’re fairly wise to that sort of thing).
6. Words and Pictures. Why is it that whenever you find a card with a half-decent design, the words inside always read, “Merry Christmas to the one I love, you keep me warm and snug on the sheepskin rug”? Similarly, you might find a verse that doesn’t make you vomit all over the card rack, but the front of the card says, “To my step-mum’s sister’s daughter’s boyfriend”. You can’t give that to your brother – unless he is your brother we suppose. It’s far better to get online, choose the design you want and write the wants you need to say.
7. This Is Us! You know those sickly yearly newsletters that you in get in Christmas cards from some families – the one that tells you Tarquin went Zambia on his gap year and set up a water buffalo sanctuary – well, a personalised card is perfect retribution. On many of the cards you can add a photo, and with so many photo editing packages out there it would seem rude not to show the smug ones exactly where you’ll be that Christmas. Nestled above an accompanying photo should be the words, “Merry Christmas From Sir Richard Branson’s Private Island!” That’ll shut them up. They’ll probably take you off their Christmas card list too. That’ll save a stamp.
