Crikey!  It’s the first part of an A to Z of 7 Reasons.  Whatever will they think of next?  Yup, the second part.  Almost certainly.A is for Advertising. It’s something we haven’t quite got right yet. Since we blew the whole of our budget on an ad from Pearl & Dean, we have been kicking around trying to make the most of our own talents. Which is why we’ve created masks and stolen 1970s posters and changed the...

Another Saturday comes by and with it another chance for Marc and I to get up from the sofa and stretch our legs. I am stretching them quite far today. From Fulham to some place in Kent. I’m moving you understand. But that’s enough about me, let’s focus on the issue in hand. Today’s 7 Reasons piece comes from regular 7 Reasons contributor, Simon Best. Who, when he’s not writing for us – or shopping in Ikea...

Keeping with the fine tradition of 7 Reasons founders celebrating their birthdays in June, today it is Marc’s turn. Now, I wouldn’t be the great man that I am if I didn’t dedicate this post to my fellow reasoner. So Marc, this is for you. And actually everyone else. Because you need to celebrate the great man. This is why. 1.  June 18th. It might be a day in June, but apart from that, there is very little going for it. Sure,...

1.  Nutrition. Bananas are very good for you.  They’ve got sucrose, glucose, fructose and things that don’t end in ose.  There’s fibre, potassium and iron.  They have five times more vitamin A content than an apple, they also contain lots of B and C vitamins, and probably some from further along the alphabet too.  And, if you live (approximately) a 22.5 minute run from your nearest banana shop you can get all of the energy you need...

1. It’s Monday morning and I am on the train to London. It’s after 9.00am so the train is fairly empty. I have a a block of six seats to myself. We pull into Maidstone East. A man gets on. He could sit anywhere. But he doesn’t. He sits opposite me, one seat across. Why? Why did he do this? But worse is to follow. He says, ‘Good Morning’. I feel awkward. I know shouldn’t. I know I should just be able to say...