Russian Roulette Sunday: Ambient Advertising
Hello, it’s me. (Or Mr Lee to you). Happy Sunday to you. Now, in the last few weeks you will have noticed that Marc has blown all the 7 Reasons marketing budget on a couple of films. And as good as they were, I have been left with the challenge of promoting 7 Reasons on a budget of zero. You may think that sounds like tough work? Well it would be for mere mortals, but we are talking about me here. Which is why I have come up with the genius idea of 7 Reasons Masks. There are two versions – one of Marc and one of me – so it shouldn’t take too long for you to complete the set. All we want you to do is walk around with one of these masks on your face. My plan is for thousands of people to do it so eventually it becomes a sort of, ‘Who Are They?’ mystery. People will want to find out. I would say you would want to find out, but…erm… you already know. Anyway, newspapers will track us down and talk about us. For free. Genius. So please, go out and look like me. Or Marc. And, just in case you are wondering what to wear them with, here are some ideas. You can of course get a better look at my breasts if you click the image.
See, they really do go with anything. To get a mask all you have to do is email [email protected] with either Jon Mask or Marc Mask in the subject line. We will then send you a pdf version of the mask which you can download and print onto the back of a cereal packet. Before you know it you’ll be looking like one of us. Oh, and helping create history for the number of good looking people out and about at the same time. Right, that’s me finished for the day. Thanks for your assistance and, of course, do post your photos to the rapidly growing facebook group. Or don’t. Whichever you feel more comfortable with really. Peace out dudes.